What is Partner Publishing? imageTraditionally, there was only one way to get a published:

1. For a long time, the only way to publish a book was through the traditional, royalty-based method (also called trade publishing). A publisher accepts your manuscript, sends you a book contract (often with a cash advance against royalties), and pays for all the costs incurred to edit, design, typeset, print, advertise, market and distribute your book. Naturally, this is what all authors prefer. But few new authors need reminding that publishers only do this for books they feel confident they can sell. Most publishers only proceed with proven authors, because publishing and marketing a book into retail channels requires significant funding. Publishers are increasingly unwilling (or unable) to take risks on new authors. Of course, this puts new authors at a big disadvantage.

Then, along came “self/vanity” publishing:

2. A new technology called Print on Demand (POD) was invented a few years ago that is capable of printing copies of your manuscript one at a time after you are personally satisfied the manuscript is ready. Often called “self-publishing” or “vanity publishing,” this is undoubtedly the least expensive way to “publish” a book. You distribute copies to your friends or constituents, charge them whatever you want, and it is done. There are thousands of companies that specialize in self-publishing. Some are legit, many are scams. You will find hundreds of companies that will print books for anyone who can write a check. Tens of thousands of authors “self-publish” books in this way every month. POD publishing allows printing of books one at a time, as ordered or needed.

Most authors face three problems with self or vanity publishing: 1) the book still requires professional editing, typesetting, and cover design for acceptance in a highly competitive book marketplace; and 2) your book needs an effective marketing and distribution system to deliver into channels where potential readers can find it; and 3) there are a lot of scams advertised online that require buyers to be aware. Most POD and vanity publishers will tell you they have all systems needed. But in reality they sell very few books on behalf of their authors. Most of them have a laundry list of add-on charges if you want editing or marketing assistance. Some self-publishing packages (after adding up the basic “extras”) can run as high as $25,000 or more.

What is Partner Publishing? image 2Thirteen years ago, Deep River Books pioneered a THIRD option we call Partnership Publishing:

3. The third way is the Deep River Books publishing partnership. While most major publishers will not risk new authors, we feel there are many writers who have something significant to say, but for various reasons do not receive a contract from other full-service publishers. Deep River Books is a full-service publisher, but we feel that finding new authors and helping them launch their writing ministry is our niche. Most authors understand that if they want a successful book, it requires a professionally edited manuscript, a good title and an award-winning cover design. We know that new authors dream of having a chance to succeed beyond their own sphere of influence. This is the type of author we can assist. That does not mean we accept all manuscripts. We know that only quality books have a chance to sell. Since we need to make a profit from the sales of your book through our retail distribution efforts, we limit our acceptance to quality manuscripts that have a strong chance to succeed.

In this partnership, we enjoy working with new authors who have a constituency to distribute books direct, or with authors who are willing to work hard at developing a fan base. By partnering with the author, we can provide the professional services he or she needs while sharing the risk. The way we “share the risk” is by asking the author to purchase a pre-determined number of books for his or her own distribution at a discount off the retail price.

The discounted price we offer, while substantially less than retail, is more than just the cost of printing. It helps cover our other costs, including editing, cover design, pre-press typesetting, marketing, advertising, and overhead. We pay for the above services as part of the expense. The more books the author orders, the bigger the discount he or she receives. In this partnership arrangement, we ask the author to order a minimum of one thousand copies at the time of the original printing to help defray the up-front costs of publishing the book.

The discount we offer is on a sliding scale, depending on the number of books the author agrees to purchase with the initial printing. It ranges from 30% to 75% off retail, depending on quantity.

We have your copies shipped to you, and ship our printed copies to our distribution warehouses in Tennessee. Our salesforce then works on pre-selling your book. It is also listed in our catalog, national book databases and other selected places.

The advantage of our plan is that you end up with a high-quality, professionally edited manuscript with a uniquely designed cover distributed in bookstores nationwide. We pay you a royalty on any copies we sell through the retail bookstore outlets. And, unlike “self-publishers” or “vanity publishers,” we do not surprise authors with add-ons or hidden charges.

More Details on the DRB Partnership >>>